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Jesse Showalter: What Makes a Good Website Hero?

This tutorial dives into crafting high-converting hero sections—your website’s most valuable real estate. You’ll learn why the hero matters, how to write messaging that actually resonates, the must-have design elements, and a step-by-step process from wireframe to polished look. Plus, Fabio shares tips on testing and optimization, with real-site examples (Living House, Crustmill.com, DocTocToc.ca) and handy timestamps.

Perfect for designers, marketers, and founders who want better performance without needing advanced design chops. You’ll also get Fabio’s social links for ongoing tips and a roundup of extra resources—from on-demand courses and Figma files to Framer builds and productivity tools—to help you level up your web design game.

Watch on YouTube

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