What Makes a Good Website Hero?

Your hero section is prime real estate—it’s the first thing visitors see, so it needs a clear value proposition, eye-catching visuals, and a strong call-to-action. This guide walks you through crafting messaging that speaks directly to your audience, outlines the essential elements (headline, subtext, imagery, CTA), and shows you how to move from wireframe to polished design.

You’ll also get practical tips for A/B testing and optimization to boost conversions. Perfect for designers, marketers, and founders who want a high-performing site without needing advanced design chops.

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